Richard A. Gershon, Ph.D., (Ohio University) is a Professor in the School of Communication at Western Michigan University where he teaches
courses in Media Management and Telecommunications. Dr. Gershon has twice been selected for national teaching honors, including the
Steven H. Coltrin Professor of the Year Award by the International Radio
& Television Society (IRTS) and the Barry Sherman Award for Teaching Excellence by the Management and Economics division of the
Association for Education in Journalism and Mass Communication (AEJMC). In 2007, he was the recipient of the Distinguished Teaching Award at Western Michigan University.
Dr. Gershon is an internationally recognized scholar having authored eight books and over 50 journal articles and book chapters. His most
recent works include Digital Media and Innovation: Management and Design Strategies in Communication (Sage, 2017) as well as Media, Telecommunications & Business Strategy (Routledge, 2013). Dr. Gershon
is a Fulbright scholar having held visiting appointments at the University
of Navarra, Spain and Nihon University, Japan. He serves on the Editorial Review Board of three major publications, including The International Journal of Media Management, The Journal of Media Economics, and
The Journal of Media Business Studies.
Dr. Gershon is a founding member of the Information and Telecommunications Education and Research Association (ITERA) where he served as the organization's first President. ITERA is a consortium of 15 Universities committed to the advancement of media and
telecommunications education. Dr. Gershon previously served as President of the WMU Faculty Senate and twice chaired the Campus
Planning and Finance Council. He has been directly involved with a number of planning and design efforts across campus, including Miller Plaza and the Heritage Hall remodeling initiative. In addition, he served
as the Project lead for the WestCom Design team; tasked with looking
at enrollment management and the University campus tour.
Dr. Gershon is one of a select number of Professors who has been recognized by Western Michigan University’s College of Arts & Sciences
in each of its three major award categories, including the Faculty Achievement Award in Teaching (2005), Research and Creative Activities (2015) and Professional and Community Service (2017).